Marcus Weldon of Nokia Bell Labs talks about the company’s strategy for driving innovation

Over the past two decades, Malaysia has established itself as one of the world's leading low-cost electrical component manufacturers. However, thanks to academic institutions such as Kuala Lumpur's Mimos ICT centre of innovation, the country is looking to rise up the value chain in this sector.

Finland has been hit hard by the downturn in the fortunes of phone firm Nokia, but the wealth of expertise and the spirit of enterprise that made the company such a success has been channelled into a fertile nursery of start-ups.

With its good business climate, highly educated workforce and large neighbouring countries, Finland should be easily marketable to investors but, according to the country's president Sauli Niinisto, the country needs to work harder at promoting its merits and pushing for more inward FDI.